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On October 13, the GlobeMed Network launched its first network-wide fundraising campaign to support our partners around the world and jumpstart the imagine 2030 campaign.
We are mobilizing around America's Giving Challenge, which is an online giving competition hosted on Facebook.com. The organization that rallies the highest number of people to give between October 7 through November 6 will be awarded $50,000. Additionally, the organization with the highest number of donors on each day will receive $1,000.
Since our launch at 8PM on October 13th we've raised over $10,000, won two daily competition prizes of $1,000 each, and have moved into the top three spots for the overall $50,000 prize. This tremendous start has come from making very personal asks to our friends and family. It takes only take a bit of energy and whole lot of enthusiasm.
Here's the gameplan:
- Oct 16-Oct : Get your GlobeMed chapter pumped up for the Facebook Challenge! Encourage your chapter to visit imagine2030.org and sign on to the campaign. Set a time on October 13 (between 8 and 10PM CST) that your chapter will meet together to reach out to your friends and family to support the cause. Also check out the imagine 2030 blog for daily videos with tips on getting ready for October 13th.
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Oct 13: Meet together with your chapter at the set time. Make your own $10 contribution to the Facebook Challenge (you believe in the cause too, don't you?). Then, get 20 of your friends and family members to donate. Ask the people who seem particularly enthusaistic about giving to reach out 5 of their friends as well. If each GlobeMed member gets 20 people to donate $10, each chapter will secure $5,000 to support their partner.
- Post-Oct 13: Take time to follow-up with the people you asked to donate and make sure they gave. If they have not yet given, spend a moment on the phone with them and explain why you donated to GlobeMed and are asking them to match your donation. A simple phone call can go a long way. Also, make sure to thank all of your friends and family members who did donate!
Here are some templates to help you reach out to your family and friends:
Tweet about your chapter's project, your vision for our world in 2030 or the movement for global health equity. Here are some sample messages you can customize and use to reach out to your twitter followers and spread the word:
- Reduce childhood malnutrition in Ho, Ghana by matching my $10 donation! Donate at http://www.imagine2030.org/donate/
- A more just and equitable world is possible in the year 2030. Join the global health equity movement. http://www.imagine2030.org/donate/
- In 2030, we can live in a world where no child dies of malnutrition. Join the global health equity movement. http://www.imagine2030.org/donate/
- Support GlobeMed's campaign to bring the movement for global health equity to 60 universities! http://www.imagine2030.org/donate/
Don't have a twitter account? Sign up for one here: https://twitter.com/signup.
Nearly all of our fellow college students are on facebook. It's a fast and easy way to reach out to all of our friends to ask them to give. One of the easiest ways to reach all of your facebook friends is to update your status. Check out the sample tweets above -- these will also work for your facebook status. Also, post like mad on all of your friends' walls. Make it personal so your friends don't feel that they're getting spammed. Here are some sample wall posts for you to customize:
- Hey Jonny, I'm asking my closest friends to support my work with GlobeMed. We're trying to raise $5,000 to reduce childhood malnutrition in Ho, Ghana. Would you consider matching my $10 donation? Donate online: http://www.imagine2030.org/donate/
- EVAN!!! Can you match my $10 donation to support childhood HIV prevention in northern Uganda? It's for a kick-ass organization I work with, GlobeMed, and your 10 bucks could help us win a $50,000 prize. If you're up for making an impact today, donate online: http://www.imagine2030.org/donate/
Thanks for your invaluable support! LOVE YOU!
- Hannah, remember that time I drove you to the grocery store? Now, I'm asking you for a favor. A group that I'm part of called GlobeMed is fundraising for a maternal health center in rural Haiti. Match my $10 donation so the center can reach more women and children! Donate online: http://www.imagine2030.org/donate/
Also, if you have a BIRTHDAY between October 7 to November 6, Facebook allows you to create a birthday page through which you can ask all of your friends to give to GlobeMed's Facebook Challenge as a birthday gift. If you're interested in doing this please click here for more information.
Display your support for the campaign by using the GlobeMed Facebook Challenge profile pic. Download it by clicking here.
Shoot an email to your friends and familiy members who don't regularly use Twitter or Facebook. Make it personal so the email is is more than a plea for a donation. Here's a template:
Hi Ricardo,
I hope this email finds you well! How's school going at Emory? Are you going to be back home for winter break?
I'm not sure I've told you about GlobeMed, a student organization that I am deeply involved with at Northwestern. Our chapter at Northwestern is working with a health center in Ho, Ghana to combat childhood malnutrition. We're currently fundraising to support an agricultural program with the health center that promises to help the children of Ho live healthier lives. I just gave $10 online for the project -- would you consider matching my donation?
It'll only take you a few minutes to donate online at http://www.imagine2030.org/donate/. Thanks for your consideration!
Hope to see you soon,
Victor
Picking up a phone in this day and age can be terrifying, but it's the most effective way to communicate! Call your grandparents, aunts & uncles, high school teachers, friends, etc. and tell them about your involvement with GlobeMed and what your chapters is fundraising for. Direct them to imagine2030.org/donate to donate online!
Post a video on YouTube that shows why you're so passionate about imagine 2030 and raising money for your chapter's project. Posting videos to YouTube is a snap!
1. Click this link or copy & paste in your search bar: http://www.youtube.com/watch? v=osPN3E_6C80
2. Scroll down a bit below the video window until you see "Video Responses"
3. Click on “Sign in to Post a Video Response”.
4. If your chapter has a YouTube account, sign in using that information. Otherwise, create a new account and the post your video.
In the description include a link to: imagine2030.org/donate so people can support your chapter. In the description box you will see a "URL" box which is the link to the video: email it, tweet it, and post it on facebook to use during the Facebook Challenge.
